The Zac Brown Band gave 37K fans a free cruise!

The Dirt

2026 NCAA March Madness Music Festival INDIANAPOLIS, INDIANA - APRIL 04: John Driskell Hopkins of Zac Brown Band performs onstage for Coca-Cola Live! during the 2026 NCAA March Madness Music Festival on April 04, 2026 in Indianapolis, Indiana. (Photo by Marcus Ingram/Getty Images for TNT Sports) (Marcus Ingram/Getty Images for TNT Sports)

By Erik & Jenny

August 04, 2026 at 5:28 am CDT

The Zac Brown Band pulled off “the biggest giveaway in history” while performing at Fenway Park on Sunday! All 37,000 fans in attendance were given a free Margaritaville at Sea cruise. The total giveaway was worth more than $40 million!

“Tonight we’re going to do something that even Jimmy [Buffet] would say is crazy, I’m buying every single person here a cruise for two people on the boat. This is the biggest giveaway in history ladies and gentlemen, right here tonight at Fenway Park!”