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SEATTLE - A Seattle startup said it is hoping to make rainy days a little brighter for everyone after designing a product that makes rain-activated art on sidewalks and other surfaces.
The art is made with a stencil and a superhydrophobic coating spray that keeps water from soaking into surfaces, creating different shades of color.
The product can be used on absorbent surfaces, including concrete, wood, stone, cardboard and fabric, and is invisible on a dry and sunny day.
The idea came from Peregrine Church, who considers himself part artist, part engineer and part inventor.
Last April, he and his business partner made a video for a Kickstarter campaign and it went viral.
The product is called Rainworks, and with 690 backers and $50,000 from the Kickstarter campaign, they've been filling numerous orders via their website.
For $29, customers get a bottle of “invisible spray” that covers roughly 15 square feet, a stencil to make their own Rainwork and video instructions.
“My priority isn't making money. My priority is helping people make the world a better place. So once we're off the ground and flying, it'll be a lot of fun,” said Church.
The designs generally last about four to five weeks, depending on conditions. Since it’s temporary, it’s not considered graffiti in public areas.
Rainworks is not only making art around the city, but is also putting messages and inspirational words in public areas, such as bus stops and parks.
The company is also creating online maps of Rainworks designs the company and others have done so that people can visit and see the designs.