A general view of the exterior of a branch of the toy staore Toys R Us on September 19, 2017 in Luton, England. The company has struggled to compete against online traders such as Amazon and has announced that it has filed for bankruptcy protection in the US and Canada. The company has stressed that these actions do not expect any immediate impact on their European branches due to the company running the operations independently. (Photo by Leon Neal/Getty Images)
"The reinvention of our brands requires that we make tough decisions about our priorities and focus," Dave Brandon, Toys 'R' Us chairman and CEO, said in a letter posted on the company's website. "To that end and following a top-to-bottom assessment of our business, we have decided to close a number of our U.S. stores. We also intend to convert a number of locations into co-branded Toys 'R' Us and Babies 'R' Us stores. The actions we are taking are necessary to give us the best chance to emerge from our bankruptcy proceedings as a more viable and competitive company that will provide the level of service and experience you should expect from a market leader."